If Only If
The destination for pretty nightdresses which are consciously designed, sourced & made nightwear. Nightgowns made in beautiful, natural and breathable materials. Designed with elegance & comfort at its core for an extended size range for ladies (available in UK 6-24).
London, GB · prices in GBP · ships to 204 countries. Catalogue read from ifonlyif.co.uk's own public product feed on 2026-09-14. Every figure below is an observation from that feed, not an estimate.
Sales estimate
Derived from stock levels falling between polls, over 2 observed days. Intervals where stock rose, or where a variant sat at the store's inventory ceiling, are discarded rather than counted as zero sales.
| Date | Units sold | Est. revenue | Method | Catalogue read | Discarded |
|---|---|---|---|---|---|
| 2026-09-11 | 0 | not measurable | index only | — | 00 |
| 2026-08-29 | 0 | not measurable | index only | — | 00 |
An estimate, and the page shows what it rests on: which method produced each day, how much of the catalogue could be read, and how many intervals were thrown away. A day marked not measurable is not a day without sales — it is a day we could not defend a number for.
Store facts
Brands carried
Matched on the store's own brand field, so these are exact — not guessed from product names.
Products
| Product | Brand | Price | Was | Off |
|---|---|---|---|---|
| Lavender Bag - Skye Blue Tartan | If Only If | 6 GBP | 12.5 GBP | −52% |
| Max | If Only If | 44 GBP | 90 GBP | −51.1% |
| Millie | If Only If | 155 GBP | 310 GBP | −50% |
| Luisa | If Only If | 155 GBP | 310 GBP | −50% |
| Phoebe - Meadow | If Only If | 81 GBP | 162 GBP | −50% |
| Jenny - Powder Blue | If Only If | 71 GBP | 142 GBP | −50% |
| Margot - Skye Blue Tartan | If Only If | 36 GBP | 72 GBP | −50% |
| Caroline Yellow | If Only If | 155 GBP | 309 GBP | −49.8% |
| Valentia Black | If Only If | 149 GBP | 297 GBP | −49.8% |
| Vivien - Ivory | If Only If | 137 GBP | 273 GBP | −49.8% |
| Emily - Emerald | If Only If | 137 GBP | 273 GBP | −49.8% |
| Valentia - Meadow | If Only If | 128 GBP | 255 GBP | −49.8% |
| Elizabeth - Ivory | If Only If | 110 GBP | 219 GBP | −49.8% |
| Caroline - Damson Floral | If Only If | 110 GBP | 219 GBP | −49.8% |
| Elizabeth - Shell Pink | If Only If | 110 GBP | 219 GBP | −49.8% |
| Leonore - Skye Blue Tartan | If Only If | 109 GBP | 217 GBP | −49.8% |
| Jessie - Blue Cornflower | If Only If | 103 GBP | 205 GBP | −49.8% |
| Caroline Blouse | If Only If | 100 GBP | 199 GBP | −49.7% |
| Caitlyn - Powder Pink | If Only If | 100 GBP | 199 GBP | −49.7% |
| Dillie - Pink Cornflower | If Only If | 97 GBP | 193 GBP | −49.7% |
| Frankie - White | If Only If | 90 GBP | 179 GBP | −49.7% |
| Caitlyn - Pink Cornflower | If Only If | 78 GBP | 155 GBP | −49.7% |
| Florence - Blue Cornflower | If Only If | 78 GBP | 155 GBP | −49.7% |
| Carey - Damson Floral | If Only If | 73 GBP | 145 GBP | −49.7% |
| Quilt - Garnet Red Tartan | If Only If | 122 GBP | 242 GBP | −49.6% |
| Quilt - Skye Blue Tartan | If Only If | 122 GBP | 242 GBP | −49.6% |
| Inca Blouse - Antique Floral | If Only If | 66 GBP | 131 GBP | −49.6% |
| Posey Blouse - Damson Floral | If Only If | 97 GBP | 192 GBP | −49.5% |
| Viola - Antique Floral | If Only If | 48 GBP | 95 GBP | −49.5% |
| Nico - Skye Blue Tartan | If Only If | 48 GBP | 95 GBP | −49.5% |
Catalogue over time
| Date | Products | In stock | Median price |
|---|---|---|---|
| 2026-09-14 | 198 | 97 | 75.5 GBP |
| 2026-09-12 | 198 | 95 | 95 GBP |
| 2026-09-09 | 198 | 130 | 75.5 GBP |
| 2026-09-08 | 168 | 96 | 88 GBP |
| 2026-09-06 | 172 | 98 | 92.5 GBP |
| 2026-09-04 | 186 | 100 | 92.48 GBP |
| 2026-09-02 | 192 | 105 | 92.95 GBP |
| 2026-08-25 | 194 | 115 | 92.95 GBP |
Data collected from ifonlyif.co.uk's public product feed. Not affiliated with or endorsed by this store. Request removal.